Apply

Growth Marketing Lead

Posted 2 months agoViewed

View full description

💎 Seniority level: Lead, 5+ years

🔍 Industry: Healthcare, Health & Wellness

🏢 Company: Better Health

🗣️ Languages: English

⏳ Experience: 5+ years

Requirements:
  • 5+ years of experience (Quick learning & adaptability to new tools outweighs number of years)
  • at least 1+ years of experience specifically in a healthcare setting
  • Live and breath funnel and lifecycle marketing: DTC, B2B2C, leads nurturing campaign, activation campaigns, re-engagement campaigns etc
  • DTC experience within a startup or early-stage company environment
Responsibilities:
  • Own and grow all our marketing channels: Lifecycle, Direct to providers, Payers, and B2B2C.
  • Create infrastructure to measure the impact of each of our marketing initiatives.
Apply

Related Jobs

Apply

📍 United States

🏢 Company: Aldea

  • Have 3–6 years in growth marketing, product marketing, or performance roles at a startup or fast-moving team
  • Think in systems, loops, and funnels
  • Are hands-on with tools like GA4, Amplitude, Mixpanel, Segment, Hubspot, Webflow, or Customer.io
  • Are highly analytical
  • Are execution-oriented
  • Understand the basics of paid channels (Meta, Google, TikTok)
  • Are a natural collaborator
  • Own the full lifecycle of Talent Partner launches—from onboarding and concepting to go-live and ongoing iteration
  • Be the bridge between product and talent: translating creative ideas into clear product briefs, timelines, and deliverables
  • Facilitate cross-functional coordination between product, engineering, design, marketing, and talent teams
  • Represent Aldea with poise and thoughtfulness in high-touch, often sensitive client conversations
  • Gather feedback from Talent Partners and work closely with the product team to shape roadmap priorities

SQLProduct ManagementGoogle AnalyticsProduct OperationsCross-functional Team LeadershipAmplitude AnalyticsProduct DevelopmentStrategyProduct AnalyticsCommunication SkillsCollaborationData visualizationStakeholder managementData analyticsCustomer SuccessA/B testing

Posted 1 day ago
Apply
Apply

🔍 B2B marketing or growth

🏢 Company: Rollstack👥 1-10💰 $1,800,000 Seed over 1 year agoInternetProductivity ToolsSales AutomationPresentation SoftwareBusiness IntelligencePresentationsAnalyticsInformation TechnologyData VisualizationSoftware

  • 7+ years in B2B marketing or growth, ideally in a fast-paced SaaS startup.
  • You understand the data space.
  • You’re strategic and scrappy.
  • You’re a strong communicator.
  • You understand buyers.
  • You’re data-minded.
  • You collaborate well.
  • Experience with tools like HubSpot, Webflow, Google Analytics, or similar.
  • Own top-of-funnel growth.
  • Develop and execute strategies to drive awareness, website traffic, and qualified pipeline through organic and paid channels.
  • Refine positioning & messaging.
  • Lead content strategy.
  • Scale distribution.
  • Champion customer stories.
  • Enable sales & success.
  • Track, measure, and optimize.
  • Experiment.
Posted 3 days ago
Apply
Apply

🧭 Full-Time

🏢 Company: Passthrough👥 11-50💰 $10,000,000 Series A over 2 years agoFinancial ServicesFinanceFinTechSoftware

  • 4–7 years of experience in B2B demand generation, growth marketing, or revenue marketing
  • A track record of creating pipeline through multi-channel campaigns
  • Experience working closely with sales and partnerships teams
  • Comfort with tools like ActiveCampaign, Salesloft, Zapier, and Webflow—or the ability to learn quickly
  • A builder mindset: You like connecting the dots, solving bottlenecks, and getting from idea to outcome
  • Analytical chops to measure what’s working and creative instincts to test new ideas
  • You value clarity, execution, and stretching dollars to get the biggest impact
  • Own pipeline creation across inbound, outbound, and partner-driven channels
  • Plan and launch integrated campaigns across email, paid, social, events, and content
  • Make demand generation plays execution-ready for sales, MDRs, and partners
  • Maintain and optimize our marketing/revenue stack (Salesloft, ActiveCampaign, Salesforce, Zapier, Webflow, etc.)
  • Track campaign performance and optimize by audience, segment, and channel
  • Manage outsourced workstreams for design, content, and other needs
  • Drive consistent execution of webinars, podcasts, and newsletters—and make sure they support our pipeline goals
  • Recommend improvements to the stack or strategy that can materially improve efficiency or results
Posted 5 days ago
Apply
Apply

📍 Canada

🔍 SaaS

🏢 Company: Valsoft Corporation

  • 3+ years’ experience in a SaaS growth or performance marketing role
  • Experience running multichannel growth campaigns, with a strong focus on ROI
  • Strong copywriting, landing page optimization, and CRO skills
  • Fluent in English and French (written and verbal)
  • Experience with tools such as Salesforce, Pardot, Google Analytics, LinkedIn ads, Meta, etc.
  • Plan, execute, and optimize growth strategies across channels (email, paid social, SEO, content, partnerships, etc.)
  • Design and run experiments (A/B tests, landing page variants, funnel optimization) to improve conversion rates and reduce CAC
  • Own marketing KPIs such as lead generation, conversion rates, and ROI on campaigns
  • Collaborate with Product, Sales, and Customer Success to align messaging and lifecycle campaigns
  • Analyze performance data and produce regular reports with actionable insights
  • Research and implement tools or automations to scale acquisition and retention efforts
  • Stay current on growth trends, tools, and competitors
  • Conduct in-depth industry research, identifying trends, competitors, and growth opportunities.
  • Analyze data to build tailored strategies.
  • Collaborate with teams and companies to implement strategies on time and effectively.
  • Monitor performance and adjust plans based on data insights.
  • Switch between companies and adapt strategies based on each business’s unique needs.
  • Work closely with internal sales and marketing teams to leverage shared resources.
  • Provide insights and actionable recommendations for ongoing improvement.

Data AnalysisSalesforceGoogle AnalyticsREST APISEOData visualizationMarketingLead GenerationDigital MarketingCustomer SuccessSaaSBudget managementA/B testing

Posted 19 days ago
Apply
Apply

📍 Ukraine

🧭 Full-Time

🔍 EdTech

🏢 Company: Genesis👥 10001-3000AutomotiveSalesManufacturingRecreational Vehicles

  • 3+ years of experience in growth, product marketing, or performance roles — with at least 1 year leading initiatives or teams.
  • Deeply familiar with PLG models and organic growth strategies (SEO, ASO, partnerships, etc.).
  • Think in experiments and love to run A/B tests, iterate, and learn fast.
  • Understand how to design, measure, and optimize across full funnels — from acquisition to monetization.
  • Bring strong technical & creative skills—able to work with data (Amplitude, GA, Tableau, Growthbook, Firebase) and influence design, copy, and UX.
  • Have a collaborative mindset and experience working cross-functionally with marketing, product, design, and engineering teams.
  • Have spoken English - Upper-Intermediate+.
  • Own and lead our non-paid growth strategy: SEO, ASO, partnerships, CRM, affiliate, influencer, referrals, and our internal 18M user database.
  • Develop and refine product-channel fit strategies, continually evaluating ROI across acquisition streams.
  • Design and execute breakthrough organic growth initiatives — from discoverability to brand storytelling and partnerships.
  • Lead touchless CRM nurturing funnels, monetization experiments, and lifecycle campaigns that boost retention and revenue.
  • Optimize the New User Experience (NUX) — from first click to first success — by identifying friction points and improving onboarding.
  • Build and scale a culture of experimentation with a solid testing and reporting framework across all channels.
  • Leverage data to drive advanced segmentation and personalization, ensuring the right message reaches the right user.
  • Champion the use of MarTech tools, both in-house built, and external, to enhance operational efficiency.
  • Build, mentor, and lead a team to accelerate long-term growth.

LeadershipProject ManagementSQLAgileBusiness IntelligenceData AnalysisData MiningHTMLCSSJavascriptUI DesignUser Experience DesignGoogle AnalyticsCross-functional Team LeadershipAmplitude AnalyticsTableauBusiness OperationsProduct AnalyticsContent creationContent managementREST APICommunication SkillsCollaborationSEOAgile methodologiesMentoringWritten communicationAdaptabilityProblem-solving skillsFluency in EnglishNegotiation skillsVerbal communicationData visualizationMarketingTeam managementMentorshipStrategic thinkingDigital MarketingCRMFinancial analysisAnalytical thinkingData modelingCustomer SuccessEnglish communicationBudget managementA/B testing

Posted 22 days ago
Apply
Apply
🔥 Growth Marketing Lead
Posted 25 days ago

📍 United States

🧭 Full-Time

🔍 Health and Wellness

🏢 Company: Fitt Talent Partners

Experience in a start-up
  • Pinpoint the highest-impact levers across the client journey, craft a prioritized roadmap of high-conviction experiments, and align cross-functional teams to bring it to life.
  • Launch and optimize tests across key touchpoints (e.g., landing pages, candidate survey, sales flow, checkout) to increase conversion from start survey to net purchase.
  • Collaborate with Product to launch sticky features and growth loops that turn healing into a habit, driving exponential engagement, organic referrals, and lasting retention.
  • Partner with Design to craft beautiful assets and stories that elevate our brand, deepening emotional resonance, and turning clients into advocates
  • Uncover and unleash new growth channels, then pressure-test them fast to find what scales

Data AnalysisUser Experience DesignBehavioral economicsSEOMarketingDigital MarketingA/B testing

Posted 25 days ago
Apply
Apply

📍 United States

🧭 Full-Time

💸 120000.0 - 150000.0 USD per year

🔍 K-12 edtech, healthcare

🏢 Company: Cartwheel👥 1-10💰 $5,600,000 Seed 12 months ago

  • 5+ years of B2B2C growth marketing experience, preferably in K-12 edtech, startup, and/or healthcare
  • Senior level project management skills
  • Proven track record of designing and executing multi-audience marketing strategies
  • Experience with digital marketing, content creation, and campaign management
  • Strong understanding of marketing analytics and performance measurement
  • Excellent communication skills with the ability to craft compelling messages for diverse audiences
  • Experience collaborating with customer success teams and supporting client relationships
  • Creative problem-solver with the ability to work within school district constraints and protocols
  • Passion for mental health advocacy and improving outcomes for students
  • Develop and execute multi-channel communication strategies to drive utilization and engagement across different B2B and B2B2C stakeholder groups (district administrators, school staff, families, and students)
  • Create targeted marketing campaigns for key seasonal moments (back-to-school, testing periods, summer) to maintain engagement and maximize service utilization
  • Design effective strategies and communication channels to reach families directly
  • Implement marketing initiatives to support the newly launched self-referral pathway, enabling families to directly request services
  • Build and maintain communication cadences that keep Cartwheel top-of-mind for school staff who can refer students to our services
  • Collaborate closely with the Success team to ensure marketing initiatives align with district implementation goals and timelines
  • Drive new product adoption and expansion within existing district partnerships
  • Develop compelling content and messaging that resonates with each audience segment
  • Track, analyze, and report on key marketing performance metrics to continuously optimize strategies
  • Manage marketing budgets effectively and leverage contractors as needed to supplement execution

Project ManagementContent creationCommunication SkillsDigital MarketingCRMData analyticsCustomer SuccessBudget managementA/B testing

Posted 28 days ago
Apply
Apply

📍 United States

🧭 Full-Time

💸 120000.0 - 150000.0 USD per year

🔍 Edtech, Healthcare

🏢 Company: Cartwheel👥 1-10💰 $5,600,000 Seed 12 months ago

  • 5+ years of B2B growth marketing experience, preferably in K-12 edtech, startup, and/or healthcare
  • Experience with digital marketing, content creation, SEO, and social media growth strategies
  • Strong understanding of marketing analytics and performance measurement
  • Develop and execute multi-channel marketing campaigns to drive awareness and generate qualified leads for our sales pipeline
  • Own and optimize our organic digital presence, including website content, SEO strategy, and social media growth
  • Create compelling content and sales enablement materials that effectively communicate our value proposition to school district decision-makers

Project ManagementSalesforceContent creationContent managementCommunication SkillsSEOSales experienceMarketingLead GenerationStrategic thinkingDigital MarketingCRMData analyticsCustomer SuccessA/B testing

Posted 28 days ago
Apply
Apply
🔥 Growth Marketing Lead
Posted about 2 months ago

📍 Worldwide

🧭 Full-Time

🔍 Blockchain

🏢 Company: Allium👥 11-50Information Technology

  • 5+ years of professional experience, including 2+ years in growth marketing or demand generation at a high-growth SaaS startup, ideally in blockchain, fintech, or data analytics.
  • Expertise in building high-performing, scalable email and cross-channel growth campaigns, with a deep understanding of best practices, metrics (e.g., conversion rates, ARR growth), and optimization tactics.
  • Experience with experimentation, comfort with data analysis (e.g., on-chain transaction data, user engagement metrics), and translating insights into actionable campaign changes.
  • Proven track record of uniting customer data, segments, channels, creative, content, and offers to drive business outcomes via lifecycle/growth strategies in a Web3 context.
  • Proficiency in end-to-end campaign development, execution, and measurement, particularly working with marketing ops to set up, execute, and optimize growth programs (e.g., using HubSpot, Clay, or similar tools).
  • Passion for blockchain technology and its applications in ecosystem growth, with familiarity in areas like DeFi, trad-fi, or cross-chain analytics a plus.
  • Establish growth marketing as a repeatable, scalable engine across geos, audiences, and channels.
  • Build growth marketing into a core capability, integrated with our audience marketing approach, delivering high-performing campaigns for blockchain product managers, growth teams, and ecosystem partners across their journey.
  • Develop scalable, automated campaign journeys to deliver triggered static and dynamic content.
  • Create testing and optimization frameworks to explore new segments, messages, content, and offers; drive continuous improvement through A/B testing.
  • Deepen our understanding of Web3 customer behavior, identify patterns in their interactions, and leverage insights to refine segmentation and enhance engagement across touchpoints.

BlockchainData AnalysisCross-functional Team LeadershipAmplitude AnalyticsAPI testingWeb3.jsCommunication SkillsAnalytical SkillsSEOData visualizationMarketingDigital MarketingData analyticsCustomer SuccessSaaSA/B testing

Posted about 2 months ago
Apply
Apply
🔥 Growth Marketing Lead
Posted 3 months ago

📍 United Kingdom

🧭 Full-Time

🔍 Digital Collaboration

🏢 Company: Atarim👥 11-50💰 Seed over 1 year agoSoftware Development

  • Experience in creative marketing, web design, SEO, and organic growth (ideally in SaaS, agency life, or both).
  • Elementor + WordPress are your playground.
  • Be a natural copywriter - clear, creative, and human.
  • Get SEO: From on-page optimization to smart link-building, you’ve got it covered.
  • Have that startup spark: You’re scrappy, fast-moving, and love figuring things out.
  • Want to build big things - not just grow 1%, but find the 1,000% opportunities.
  • Agency, design, or creative studio background?
  • Lead the charge in maintaining, updating, and leveling-up our WordPress site using Elementor.
  • Bring our voice to life through creative copywriting.
  • Build and run our inbound organic strategy - balancing creativity and performance to bring the right people to our doorstep.
  • Use SEO not as a checklist, but as a growth lever.
  • Launch creative ideas that drive awareness and signups to Atarim.
  • Help shape how we look, sound, and feel - keeping us consistent while exploring new angles.
  • Be the glue between design, product, and content - bringing ideas to life and making sure nothing falls through the cracks.

HTMLCSSJavascriptUI DesignUser Experience DesignGoogle AnalyticsContent creationContent managementSEODigital MarketingWordPressA/B testing

Posted 3 months ago
Apply

Related Articles

Posted about 1 month ago

How to Overcome Burnout While Working Remotely: Practical Strategies for Recovery

Burnout is a silent epidemic among remote workers. The blurred lines between work and home life, coupled with the pressure to always be “on,” can leave even the most dedicated professionals feeling drained. But burnout doesn’t have to define your remote work experience. With the right strategies, you can recover, recharge, and prevent future episodes. Here’s how.



Posted 6 days ago

Top 10 Skills to Become a Successful Remote Worker by 2025

Remote work is here to stay, and by 2025, the competition for remote jobs will be tougher than ever. To stand out, you need more than just basic skills. Employers want people who can adapt, communicate well, and stay productive without constant supervision. Here’s a simple guide to the top 10 skills that will make you a top candidate for remote jobs in the near future.

Posted 9 months ago

Google is gearing up to expand its remote job listings, promising more opportunities across various departments and regions. Find out how this move can benefit job seekers and impact the market.

Posted 10 months ago

Read about the recent updates in remote work policies by major companies, the latest tools enhancing remote work productivity, and predictive statistics for remote work in 2024.

Posted 10 months ago

In-depth analysis of the tech layoffs in 2024, covering the reasons behind the layoffs, comparisons to previous years, immediate impacts, statistics, and the influence on the remote job market. Discover how startups and large tech companies are adapting, and learn strategies for navigating the new dynamics of the remote job market.