- Write 3 - 4 articles per month for one client
- Each article is usually 2,000 - 3,000 words
- 90% of articles are based on a recording of an interview with a subject matter expert combined with desk research
- The process includes one outline, then 2 rounds of edits
- Edit content based on feedback
- Complete a comprehensive questionnaire and outline before writing the first draft
- Acquire knowledge about clients, their products or services and the audience we’re targeting
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