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Growth Marketing Manager

Posted 25 days agoViewed

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💎 Seniority level: Manager, 4-6 years

📍 Location: United States

🔍 Industry: B2B SaaS

🏢 Company: Datex Inc.

🗣️ Languages: English

⏳ Experience: 4-6 years

Requirements:
  • 4–6 years of B2B marketing experience in SaaS or tech.
  • Proven success in growth marketing within a B2B SaaS environment (we want to see examples!)
  • Expert in HubSpot and experience with LinkedIn Ads, and Google Ads.
  • Strong analytical skills and experience working with performance metrics and dashboards.
  • Excellent organizational and project management skills.
  • Bachelor’s degree in marketing, communications, or a related field.
Responsibilities:
  • Lead integrated demand generation campaigns to drive interest, generate qualified leads, and accelerate pipeline.
  • Collaborate on campaign content strategy.
  • Drive the growth and health of our marketing database by increasing the volume of engaged contacts while maintaining data quality.
  • Track, analyze and report on campaign performance and generate actionable insights and recommendations for funnel optimization.
  • Manage paid digital marketing (LinkedIn, Google Ads).
  • Develop and manage email marketing and nurture strategies.
  • Optimize landing pages, CTAs, and lead capture forms to improve conversion
  • Leverage marketing automation tools; you need to be a HubSpot expert.
  • Contribute to lead scoring, funnel metrics, attribution modeling, and reporting (in close collaboration with a digital agency).
  • Support ABM programs.
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