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Marketing Lead

Posted about 1 month agoViewed

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💎 Seniority level: Lead

🔍 Industry: Digital design

🏢 Company: Clay👥 11-50💰 $46,000,000 Series B 11 months agoDeveloper ToolsProductivity ToolsArtificial Intelligence (AI)Information TechnologySoftware

🗣️ Languages: English

Requirements:
  • Proven experience as a Marketing Lead or Senior Content Marketer
  • Solid background in B2B marketing, ideally in the digital, tech, or creative industries
  • Strong background working with AI platforms is essential to effectively support our marketing initiatives
  • Strong skills in content strategy, copywriting, and team coordination
  • Advanced English proficiency (C1 or higher)
  • Understanding of SEO fundamentals and content distribution channels
  • Experience working in cross-functional teams and managing multiple priorities
  • A proactive, self-driven mindset and ability to work independently
Responsibilities:
  • Work closely with the existing Clay marketing team to support and evolve our current marketing efforts
  • Participate in developing and reviewing marketing strategy, content plans, and campaigns
  • Collaborate on shaping content direction and managing execution – from prioritizing topics and formats to setting goals for the team, reviewing content, and ensuring high quality across all outputs
  • Take part in the marketing of a new business direction: shape the social media strategy, plan promo campaigns, and set up a blog from scratch
  • Plan and review content distribution across relevant channels and platforms (LinkedIn, Behance, Instagram, etc.)
  • Collaborate with the SEO specialist to align content efforts with growth goals
  • Track campaign performance and content impact through clear reporting and analytics
  • Drive PR and external communications: media placements, interviews, awards, and events
  • Coordinate with internal teams (Design, HR, Sales) to keep messaging aligned
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