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Marketing Lead

Posted 6 days agoViewed

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📍 Location: United Kingdom

💸 Salary: 20.0 - 40.0 GBP per hour

🏢 Company: Gain Grounds

🗣️ Languages: English

Requirements:
  • Proven experience managing social media platforms (Instagram, Facebook, LinkedIn, X/Twitter, TikTok)
  • Strong understanding of social media trends, analytics, and algorithms
  • Ability to create engaging content (graphics, captions, short videos, reels/stories)
  • Proficiency with tools like Canva, Buffer/Hootsuite, Meta Business Suite
  • Basic knowledge of paid ad campaigns and performance tracking
  • Excellent written communication and copywriting skills
  • Creative mindset with attention to brand voice and visual identity
  • Familiarity with analytics tools (Meta Insights, Google Analytics, etc.)
  • Organised, proactive, and able to manage a content calendar
  • Proficiency in email marketing strategies and tools.
  • Strong time management abilities to handle multiple projects simultaneously.
  • Excellent project management skills to oversee marketing initiatives from conception to execution.
  • Solid understanding of general marketing principles and practices.
  • Ability to manage budgets effectively while maximising return on investment.
  • Analytical mindset with the capability to analyse data from Google Ads and other platforms to inform decision-making.
  • Proficient in Adobe Creative Suite for designing marketing collateral.
  • Excellent command of English, both written and verbal, with strong communication skills.
Responsibilities:
  • Develop and execute comprehensive marketing campaigns across various channels, including email marketing and social media.
  • Manage and analyse the performance of marketing initiatives to optimise effectiveness and achieve business objectives.
  • Collaborate with cross-functional teams to ensure alignment on project goals and timelines.
  • Utilise Google Ads to create targeted advertising campaigns that enhance visibility and drive traffic.
  • Create engaging content using Adobe tools for various marketing materials, ensuring consistency in brand messaging.
  • Monitor market trends and competitor activities to identify opportunities for growth and improvement.
  • Maintain effective time management skills to prioritise tasks and meet deadlines in a fast-paced environment.
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