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Marketing Operations Manager
Posted over 1 year agoViewed
📍 Location: Remote(us)
🔍 Industry: Ediscovery
🗣️ Languages: English
Requirements:
3+ years of experience with marketing crm and automation platforms, project management skills, exceptional communication skills, ability to work remotelyResponsibilities:
Managing lead flow, data analysis, troubleshooting marketing platforms, evaluating new platforms, implementing lead scoring system, managing list uploadsApplyRelated Jobs
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🔥 Marketing Operations Manager
Posted 1 day ago
📍 United States, Canada
🧭 Full-Time
💸 110000.0 - 125000.0 USD per year
🔍 Nonprofit
🏢 Company: -ASG-
- 5+ years of marketing operations experience within B2B SaaS companies
- Deep understanding and experience with marketing automation platforms like HubSpot, Marketo, and more
- Expertise in managing Salesforce for marketing & lead management and driving multi-touch attribution
- Experience using reporting using tools like Google Analytics, Google Tag Manager, Looker/Metabase, and Funnel.io.
- Strong analytical skills complemented by your experience with lead scoring, nurturing, segmentation, and database management.
- Comfortable managing complex campaign tracking, including UTMs and lead source attribution, while ensuring data hygiene to optimize marketing efforts.
- You're highly data-driven and strategic
- You thrive in cross-functional collaboration
- You excel in working with Demand Gen, Sales, RevOps, and Product Marketing teams, ensuring smooth communication and alignment to optimize lead flow and conversions across the organization.
- You’re familiar with ABM and paid ad campaigns
- Own and manage tools like HubSpot, Clearbit and other MarTech tools
- Implement and optimize lead scoring, nurturing, and automation workflows
- Ensure proper integration of MarTech systems with CRM and analytics platforms
- Define and optimize lead lifecycle stages (MQL, SQL, SAL, etc.)
- Work with RevOps to ensure seamless lead handoff between Marketing and Sales
- Improve lead scoring models to enhance conversion rates
- Oversee segmentation strategies to ensure proper audience targeting across campaigns
- Manage email list hygiene, audience segmentation, and data deduplication
- Support campaign execution by ensuring correct list pulls, exclusions, and compliance
- Implement best practices for campaign tracking (UTMs, lead source attribution)
- Build and maintain marketing dashboards in Salesforce and HubSpot.
- Set up multi-touch attribution and campaign tracking for accurate ROI measurement
- Analyze funnel performance and provide insights for improvement
- Ensure data cleanliness and standardization across marketing and sales systems
- Optimize email deliverability and compliance (GDPR, CAN-SPAM, etc.)
- Implement campaign tracking best practices for accurate reporting
- Partner with Demand Gen, Lifecycle Marketing, Sales, and RevOps teams to improve marketing efficiency
- Drive experimentation and testing strategies across marketing programs
SQLData AnalysisSalesforceGoogle AnalyticsData visualizationMarketingLead GenerationCRMData management
Posted 1 day ago
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Posted 6 days ago
💸 100000.0 - 140000.0 USD per year
🏢 Company: SchoolStatus👥 251-500💰 Private over 3 years agoEducationUnified CommunicationsSoftware
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Posted 7 days ago
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- 2+ years of hands-on experience with Marketo and Salesforce.
- Proven ability in lead lifecycle management, including lead scoring, routing, and attribution.
- Strong skills in data management to ensure database hygiene, segmentation accuracy, and reporting integrity.
- Understanding of global compliance regulations, such as GDPR and CAN-SPAM, and best practices for email governance.
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- Strengthen data quality and establish robust reporting systems to enhance decision-making capabilities within the team.
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SalesforceComplianceCRMData management
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Posted 11 days ago
📍 US
🧭 Full-Time
🔍 Marketing
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- Fundamental understanding of CRM, martech, and event tech stack tools, including proficiency with HubSpot, Salesforce, Splash, Outreach, and project management systems.
- Proven track record of effective collaboration with cross-functional teams.
- Thrive in a fast-paced environment, prioritize ruthlessly, and enjoy autonomy.
- Willingness to travel up to 10% of the time to support onsite event execution and for team/company offsites.
- Build strong relationships with cross-functional stakeholders and communicate processes/systems updates in a clear and comprehensive way.
- Partner with MarketingOps and RevenueOps teams to streamline all Field Marketing operations and optimize the tech stack.
- Help build and ensure compliance with all standards, templates, and processes established by Marketing Operations, including lead routing workflows and segmentation.
- Develop and maintain event target lists for both field events and major trade shows using both internal and external data.
- Manage and implement tools in the event tech stack, such as registration and check-in software, project management systems, and segmentation tools.
- Master the lead and customer lifecycle of our core Ideal Customer Profile (ICP), and how these influence our technical workflows.
- Work with Sales Development to help forecast and manage event MQL volume, capacity and enablement on event outreach.
- Manage lead scoring and coordinate the handoff to sales development and account executives on a per-event basis.
- Track and attribute event-influenced opportunities.
- Manage our on-site meeting setting process for each event, ensuring attribution from meeting outreach through meeting held, handoff to sales, and technical workflows, including helping onsite at major trade shows to assist with meeting check-in, tracking, and handoff.
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- Assist in event projects as needed, including traveling to and managing onsite operations during heavy event schedules.
Project ManagementData AnalysisSalesforceTableauCommunication SkillsCollaborationData visualizationMarketingStakeholder managementLead GenerationCRMFinancial analysisBudget management
Posted 11 days ago
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🔥 Lead Marketing Operations Manager
Posted 13 days ago
📍 United States
🧭 Full-Time
💸 113000.0 - 170000.0 USD per year
🔍 Marketing Operations
🏢 Company: Classy👥 251-500💰 Series D almost 4 years agoCrowdfundingNon ProfitEventsSoftware
- 8+ years of experience in marketing operations
- Deep expertise in top-of-funnel strategies and processes
- Proficiency and familiarity with Salesforce administration, reporting & dashboarding, Marketo marketing automation, Salesloft sales engagement administration, 6sense/Slintel administration, Qualified administration, Sendoso administration, Jira, Asana project management experience
- Guide the development of the marketing technology stack, ensuring seamless integration, operation, and optimization of software such as Salesforce, Marketo, 6sense, and Sendoso
- Audit and enhance marketing’s data strategy to manage lead lists, data enrichment, and form handling across all channels. Ensure data integrity and accessibility across marketing functions
- Work with Marketing Intelligence to create and maintain dashboards and reports to monitor key marketing metrics, providing insights and recommendations to improve performance
- Experience tracking and reporting on Account Journeys in relation to activities (marketing + sales) – creating repeatable processes
- Optimize the campaign response-to-MQR process, collaborating with SDR, sales, and marketing teams to enhance lead management, routing, scoring, and nurturing
- Direct A/B testing efforts to identify and implement best practices, driving continuous improvement in marketing tactics and strategies across teams and geographies
- Work in tandem with an Email Marketing Manager to optimize Marketo and Salesforce integration including segmentation, duplicate records, etc.
- Establish and maintain scalable processes to ensure best practices in campaign and lead management for inbound and outbound marketing
Project ManagementSQLData AnalysisSalesforceJiraAPI testingCI/CDReportingData visualizationMarketingLead GenerationDigital MarketingData managementA/B testing
Posted 13 days ago
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🔥 Marketing Operations Manager
Posted 14 days ago
📍 Canada
💸 88900.0 - 111100.0 CAD per year
🔍 Marketing
- 5+ years of Marketing Operations experience with a deep technical understanding of Marketo.
- Understanding of typical B2B sales and marketing funnels, definitions, and processes.
- Strong technical problem-solving skills to identify and address issues impacting integrations and data flows across the MarTech stacks.
- Experience with Marketo to Salesforce custom integrations and API webhooks.
- Experience across marketing tech stack including: Marketo, CRM (Salesforce preferred), CDP (Segment preferred), 6sense.
- Excellent written and verbal communication skills with experience navigating complex organizations to generate buy-in for ideas.
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SQLSalesforceAPI testingCRMData modelingData management
Posted 14 days ago
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🔥 Marketing Operations Manager
Posted 16 days ago
📍 Canada
🧭 Full-Time
💸 88900.0 - 111100.0 CAD per year
🔍 Marketing
🏢 Company: Twilio👥 5001-10000💰 $378,215,525 Post-IPO Equity over 3 years ago🫂 Last layoff over 1 year agoMessagingSMSMobile AppsEnterprise SoftwareSoftware
- 5+ years of Marketing Operations experience with a deep technical understanding of Marketo.
- Understanding of typical B2B sales and marketing funnels, definitions, and processes.
- Strong technical problem-solving skills to identify and address issues impacting integrations and data flows across the MarTech stacks.
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- Ensure data is properly collected and shared across Marketo instances while maintaining best practices around Marketo architecture, data governance and privacy.
- Implement and administer marketing technologies using best practices that primarily focus on demand creation and capture.
- Oversee and optimize the marketing technology stack, including Marketo, Salesforce, Inflection.io, Customer.io, and other relevant tools.
- Build strong working relationships with marketing and cross functional stakeholders.
SalesforceAPI testingREST APICRM
Posted 16 days ago
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🔥 Senior Marketing Operations Manager
Posted 20 days ago
💸 140000.0 - 180000.0 USD per year
🔍 SaaS, B2B, startup, cybersecurity
🏢 Company: AppOmni👥 101-250💰 Series C over 2 years agoSaaSCloud SecurityCyber SecurityCloud ManagementSoftware
- Proven experience managing marketing automation platforms (Salesforce, Hubspot, 6sense)
- Strong understanding of global email marketing best practices, campaign workflows, and multi-touch lead nurturing strategies.
- Proficiency in reporting and analytics tools
- Exceptional organizational and project management skills with the ability to prioritize and manage multiple global initiatives simultaneously.
- Experience developing and scaling processes for operational efficiency across marketing teams.
- 5-7 years in marketing operations, campaign management and analytics
- Expertise in Hubspot, Salesforce, 6sense and reporting tools such as Qlik
- Strong analytical, forecasting and process management skills
- Bachelor’s degree in Marketing, Business, Analytics, or a related field
- SaaS, B2B, startup, cybersecurity industry experience preferred.
- Own and optimize HubSpot, Salesforce, 6sense and other martech tools.
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- Improve lead flow, scoring, and routing for seamless SDR and sales handoff.
- Establish best practices for email marketing, engagement, and A/B testing.
- Develop real-time dashboards for pipeline, conversion, and campaign performance using Salesforce, Qlik, and 6Sense (ABM).
- Analyze complex data sets and deliver regular marketing KPIs and forecasting models to inform strategic planning.
- Uncover insights to improve ROI, conversion rates, and funnel performance.
- Ensure data accuracy, hygiene and governance across platforms.
- Partner with RevOps and sales teams to monitor lead and opportunity data within Salesforce and Hubspot
- Implement and enforce data governance processes to comply with privacy regulations (e.g., GDPR, CCPA).
- Evaluate new emerging technologies and trends to improve scalability, efficiency, and campaign performance.
- Develop and implement scalable processes and workflows for global campaign execution, lead management, and reporting.
- Act as a trusted strategic partner to marketing and sales leadership, delivering insights and recommendations
- Collaborate cross-functionally with demand generation, product, RevOps, and sales teams to ensure alignment and operational excellence.
Posted 20 days ago
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🔥 PreSonus Marketing Operations Manager
Posted 20 days ago
💸 90000.0 - 115000.0 USD per year
🔍 Marketing
🏢 Company: Fender👥 1001-5000💰 Corporate about 12 years agoElectronicsMusicMusic StreamingMusical InstrumentsManufacturing
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in marketing operations, digital marketing, or related roles.
- Strong understanding of CRM systems, digital marketing tools, and e-commerce platforms.
- 4+ years of experience in pro audio and recording-related fields.
- Proven experience managing budgets and vendor relationships.
- Exceptional project management and leadership skills.
- Strong analytical and strategic thinking abilities.
- Excellent communication and interpersonal skills.
- Manage and mentor a highly motivated team focused on CRM, advertising operations and online properties, such as PreSonus.com, My.PreSonus.com and PreSonusAcademy.com.
- Manage and optimize the PreSonus marketing technology stack (CRM, email marketing, analytics, and automation platforms).
- Responsible for the implementation of DTC (direct-to-consumer) initiatives and track DTC online revenue goals for PreSonus hardware and software products.
- Responsible for the publication and maintenance of all online content across platforms, including product, solution and webstore pages.
- Lead global merchandising strategies on web, retail channels, and Amazon.
- Collaborate with Sales and Marketing leadership to help drive US trade and retail marketing programs for key channel accounts.
- Oversee integrations between marketing and sales tools to ensure seamless data flow.
- Manage outside agencies to execute advertising across key online accounts and oversee marketing operations contracts and agreements with 3rd party services and vendors
- Track, measure, analyze, and report on key marketing metrics
- Build and maintain dashboards and reports to provide data-driven insights for decision-making.
- Implement attribution models to assess marketing impact.
- Additional Duties as assigned.
Posted 20 days ago
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🔥 Marketing Operations Manager- Future Opening (Remote Canada)
Posted 26 days ago
📍 Canada, United States
🧭 Full-Time
🔍 Marketing Operations
🏢 Company: Directive Consulting
- Minimum 2-3 years of Hubspot, Pardot and/or Marketo expertise and the ability to own multiple Hubspot, Pardot and/or Marketo instances for our clients
- Understanding of how to optimize marketing operations processes that lead to revenue growth for our clients
- Data-driven marketer that can help clients curate and optimize their data, build reports and dashboards and help analyze what’s working and what’s not working
- The ability to communicate with clients directly, oftentimes with a Director or above level
- A desire to learn and grow in your career
- Must have agency experience
- Must have experience working directly with clients
- Serve as both staff augmentation and strategic advisor for marketing operations processes for B2B Tech and SaaS clients
- Identify and communicate opportunities to grow our business with clients in the Marketing Operations line of business and other lines of business
- Stay up to speed on best practices in the Marketing Operations world including ABM, lead routing, sales qualification methodologies and more
- Develop deep relationships with multiple contacts within client organizations to ensure that they renew contracts
- Direct communication with clients including email, Slack and Zoom
- Become an expert in multiple martech and salestech tools so that you can make educated recommendations to clients
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Data AnalysisGoogle AnalyticsCommunication SkillsReportingClient relationship managementMarketingLead GenerationStrategic thinkingCRMSaaS
Posted 26 days ago
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