Senior Product Marketing Manager

Posted 10 days agoViewed

💎 Seniority level: Senior, 10+ years

📍 Location: United States

💸 Salary: 120000.0 - 180000.0 USD per year

🔍 Industry: B2B SaaS

🏢 Company: Nylas👥 101-250💰 $120,000,000 Series C over 3 years ago🫂 Last layoff over 2 years agoDeveloper APIs Email Software

🗣️ Languages: English

⏳ Experience: 10+ years

🪄 Skills: Data AnalysisMarket Research

Requirements:

10+ years of product marketing experience in B2B SaaS
Strong preference for developer-focused, API-driven platforms
Proven ability to develop and execute go-to-market strategies
Strong understanding of APIs and cloud-based platforms
Experience working with Sales, Customer Success, and Product teams
Expertise in market research and performance analytics
Exceptional written and verbal communication skills
Ability to work across departments and influence stakeholders
Bachelor's degree in Marketing, Business, or related field; MBA preferred

Responsibilities:

Lead market research and customer insights initiatives
Support adoption across the customer lifecycle
Define core messaging framework and positioning
Support modeling of COGs and identify growth opportunities
Own go-to-market strategies for product launches
Develop sales enablement strategies
Establish thought leadership through content marketing
Work closely with customers for insights and case studies
Define success metrics and refine marketing strategies

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