Content Strategist

Posted 2024-09-20

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💎 Seniority level: Junior, 2-4 years

📍 Location: United States

💸 Salary: 65000 - 85000 USD per year

🔍 Industry: Digital marketing

🏢 Company: iPullRank👥 11-50 Advertising Consulting Brand Marketing

🗣️ Languages: English

⏳ Experience: 2-4 years

🪄 Skills: Google AnalyticsStrategyContent creationContent managementCommunication SkillsAnalytical SkillsCollaborationSEO

Requirements:

2-4 years of experience in a similar content strategy position.
Expertise in content pillar/cluster strategies and customer journey contributions.
Experience in content development in digital environments and performing content audits.
Strong understanding of digital marketing channels and SEO best practices.
Highly proficient in Microsoft or Google applications: Excel/Sheets, Word/Docs, PowerPoint/Slides.
Strong analytical skills to identify trends and recommend strategies.

Responsibilities:

Develop multi-channel Content Strategy to inform client content creation efforts.
Review data related to content performance and determine content optimization needs.
Perform extensive content audits and lead brand voice workshops.
Develop governance and workflow models and lead ideation sessions for content.
Write user stories for user experience improvement and develop metadata models.
Work closely with analytics to execute conversion tests and optimize strategies.

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