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Marketing Coordinator

Posted 24 days agoViewed

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💎 Seniority level: Junior, 1-3 years

📍 Location: AZ, CT, FL, GA, IL, IN, MA, NE, NH, NJ, NY, NC, PA, SC, TN, TX, & WI

🏢 Company: Foley Carrier Services LLC

🗣️ Languages: English

⏳ Experience: 1-3 years

🪄 Skills: Adobe Creative SuiteGoogle AnalyticsContent creationMarketingDigital MarketingCustomer SuccessA/B testing

Requirements:
  • Associate's or Bachelor's degree in Marketing, Communications, or a related field
  • 1-3 years of experience in a marketing support role
  • Proficiency in design tools like Canva or Adobe Creative Suite
  • Experience with social media platforms and scheduling tools
  • Familiarity with web analytics tools (e.g., Google Analytics)
  • Strong organizational and time-management skills
  • Excellent written and verbal communication skills.
Responsibilities:
  • Design and produce engaging banner ads, social media posts, and other digital assets utilizing design tools such as Canva or Adobe Creative Suite.
  • Assist in the development of visually appealing PowerPoint presentations for webinars, company events, and internal communications.
  • Maintain and organize a comprehensive content resource library, ensuring new marketing materials and customer use cases are readily accessible.
  • Pull and compile performance reports for social media, email marketing campaigns, and other digital marketing initiatives using platforms like Google Analytics, various social media analytics dashboards, and email marketing systems.
  • Provide support to the Digital Marketing Manager by analyzing campaign performance data and proactively suggesting data-driven improvements.
  • Capture video snippets at company events, product demonstrations, or customer interviews for engaging content.
  • Conduct video interviews with current customers to gather compelling testimonials and create valuable social proof content.
  • Edit and optimize video content for seamless integration across various digital platforms and channels.
  • Collaborate closely with the social media team to schedule and manage content calendars across different social media platforms.
  • Implement A/B testing strategies on social media content, meticulously measure performance, and iterate on approaches to optimize engagement and conversion rates.
  • Actively monitor social media platforms, engage with our online audience, and foster community interaction.
  • Work in close partnership with the Content Manager to gather essential statistics and insights on the performance of email and social media campaigns.
  • Provide valuable assistance to other marketing teams by fulfilling ad-hoc creative requests and reporting needs.
  • Manage and maintain the overarching marketing calendar, ensuring all planned activities are accurately scheduled, tracked, and aligned.
  • Collaborate with Marketing Program Managers in the preparation phase for various marketing events, contributing to pre-event promotion, on-site support during the event, and post-event follow-up activities.
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