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Head of Product Marketing

Posted about 1 month agoViewed

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💎 Seniority level: Director

🔍 Industry: CX

🏢 Company: Quiq Inc

🗣️ Languages: English

Requirements:
  • A strong background in product marketing, with experience working in the CX space, and enterprise marketing.
  • Proven success driving sales enablement programs for enterprise teams.
  • The ability to think strategically, and develop comprehensive industry informed go-to market plans.
  • Excellent written and verbal communication skills, with a track record of writing compelling content for executive and enterprise audiences.
  • Strong technical literacy with the ability to simplify complex concepts.
  • The ability to think creatively about new and stand-out ways to engage current customers to both upsell/cross sell and drive adoption.
Responsibilities:
  • Collaborate with the product, marketing, and sales team as the expert in translating our product solutions into compelling stories.
  • Create compelling, differentiated messaging and positioning, with a clear understanding of customer use cases/persona and the core capabilities of our platform.
  • Closely partner with product management to ensure we are delivering on end-to-end scenarios that meet customer needs and to execute well-received product/feature launches.
  • Keep up with the ever changing environment of AI for CX through industry news and events, analyst reports, and social conversations to educate key internal constituents and drive awareness/demand.
  • Deliver key messages and feedback to enable our SDR and marketing marketing teams to execute relevant digital and event-based campaigns and programs.
  • Develop strategy and training to support the full sales cycle, including product demos, sales training, technical content, competitive intelligence.
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