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Digital Marketing Manager

Posted 6 days agoViewed

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๐Ÿ’Ž Seniority level: Manager

๐Ÿ” Industry: HR Tech

๐Ÿข Company: Take2๐Ÿ‘ฅ 1-10RehabilitationEmploymentSocial

Requirements:
  • B2B Marketing Experience: Proven experience driving growth in B2B environments, ideally in SaaS or HR Tech.
  • Startup and Brand Expertise: Prior experience in an early-stage startup where scrappiness is key, balanced with knowledge of best practices from established brands.
  • Hands-on Skills: Proficient with marketing tools such as HubSpot, Google Analytics, and LinkedIn Ads.
  • Creative with an Analytical Edge: Ability to balance creative storytelling with data-driven decision-making.
  • Collaborative & Independent: Comfortable working independently yet closely aligned with our remote team, with availability to overlap until 12pm ET.
Responsibilities:
  • Develop and execute digital marketing strategies to build brand presence and generate high-quality leads.
  • Manage and optimize campaigns across channels like LinkedIn, Google Ads, email, and content marketing.
  • Create compelling content, including blog posts, case studies, and email campaigns, aligned with our target audience.
  • Use analytics tools to track, measure, and improve marketing performance.
  • Collaborate with product and sales teams to align messaging and campaigns with customer needs.
  • Design marketing creatives, such as banners, social media assets, and presentations (preferred but not mandatory).
  • Manage and implement marketing tools, ensuring campaigns are effectively automated and tracked.
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