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Customer Marketing Manager
Posted 14 days agoViewed
💎 Seniority level: Manager, 5+ years
🔍 Industry: B2B SaaS
🏢 Company: Multiplier👥 501-1000💰 $60,000,000 Series B about 3 years agoComplianceEmploymentHuman ResourcesSaaSSoftware
⏳ Experience: 5+ years
Requirements:
- 5+ years of experience in customer marketing, advocacy, or a similar role in a B2B SaaS environment.
- Strong ability to build relationships with customers and internal stakeholders.
- Experience running customer engagement programs, community initiatives, or awards programs.
- Excellent communication and storytelling skills, with the ability to craft compelling narratives.
- Data-driven mindset with experience analyzing customer data to drive insights and improvements.
- A proactive and creative approach to problem-solving and customer engagement.
Responsibilities:
- Develop and execute the Multiplier Champions Awards program to recognize and celebrate our most engaged customers.
- Lead the establishment and growth of customer councils in different regions, driving participation, fostering peer-to-peer networking, and ensuring feedback loops that inform Multiplier’s roadmap.
- Identify and execute strategic initiatives that create delightful and memorable experiences for customers at key touchpoints across their journey with Multiplier.
- Work closely with Customer Success, Sales, and Product teams to ensure customer marketing efforts align with business goals and customer needs.
- Capture and promote customer success stories, testimonials, and case studies to showcase the impact of Multiplier’s solutions.
- Develop and implement marketing campaigns that drive customer retention, expansion, and referrals.
- Analyze customer engagement metrics and feedback to continuously refine strategies and improve customer experiences.
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