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Senior Customer Marketing Manager

Posted about 1 month agoViewed

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💎 Seniority level: Senior, 7+ years

📍 Location: United States

🔍 Industry: SaaS

🏢 Company: Cresta👥 101-250💰 $125,000,000 Series D 4 months agoAutomotiveCustomer ServiceArtificial Intelligence (AI)Intelligent SystemsRetailMachine LearningTelecommunicationsNatural Language ProcessingSoftware

🗣️ Languages: English

⏳ Experience: 7+ years

🪄 Skills: Communication SkillsAnalytical SkillsCustomer serviceSales experienceMarketingStrategic thinkingCustomer SuccessSaaS

Requirements:
  • 7+ years of experience developing strategy, building and driving customer marketing programs at high growth SaaS companies
  • Experience scaling high-touch customer advocacy programs
  • Experience building the strategy, implementing, and managing a formal reference program
  • Experience with customer relationship surveys
  • Experience driving customer engagement with major review sites
  • Experience developing and overseeing customer-facing communication programs, campaigns, and sales plays
  • Ideal experience in software categories related to contact centers, customer experience and virtual agents
  • Domain knowledge of large language models and applications of AI in the enterprise
  • Experience in hyper-growth scale-ups
Responsibilities:
  • Build and scale the customer marketing function across advocacy, references, reviews, and campaigns
  • Develop a consistent pipeline of public customer stories
  • Partner with Revenue Operations and CS to design and manage a scalable, programmatic customer reference program
  • Launch customer relationship surveys
  • Develop customer communications and campaigns
  • Develop and run programs to drive public reviews
  • Execute a Customer Advisory Board program
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