Senior Product Marketing Manager
New
A
AbnormalCybersecurity B2B SaaS
Remote - USAFull-TimeSenior
Salary$153,000 — $220,000 USD
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Job Details
- Experience
- 5 years of experience at a B2B SaaS cybersecurity company, with 3+ years in product marketing
- Required Skills
- CybersecurityMarket Research
Requirements
- 5 years of experience at a B2B SaaS cybersecurity company, with 3+ years in product marketing
- Written samples of external-facing content for cybersecurity buyers
- Experience running product launches in a high velocity environment
- Strong technical curiosity with past examples of explaining complex technical concepts to buyers
- Excellent written and verbal communication skills
- Strategic thinker who is able to get to work quickly and execute independently
- Ability to effectively influence both internal and external stakeholders across all levels of the organization
- Deep curiosity, excellent listening and empathy skills
- Ability to get things done in a collaborative team environment
- A passion for Abnormal's mission and the success of our customers, partners, and community
Responsibilities
- Create compelling, differentiated messaging and positioning.
- Bring product lines to market via internal and external launches, including sales enablement, press, digital, and other channels.
- Work across marketing team to drive demand and pipeline for our product lines with acquisition and upsell messaging for multi-phase buyer journey.
- Support incremental updates and feature launches throughout the year with end-to-end launch strategy.
- Develop and keep fresh content including collateral, thought leadership and solution presentations, website content, videos, blogs and more to execute communication strategies and accelerate the buyer’s journey.
- Conduct customer research to understand needs and requirements.
- Enable our sales teams and channel partners on the joint solution and the value proposition.
- Be a speaker externally.
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