Field Marketing Manager
New
I
IntiveoB2B SaaS
Vancouver, BC – RemoteFull-TimeManager
Salary85,000 - 105,000 USD per year
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Job Details
- Experience
- 3-6 years
- Required Skills
- Project ManagementSalesforceBudget managementHubSpot
Requirements
- 3-6 years experience in field marketing, event management, or B2B SaaS marketing
- Demonstrated ownership of an events program
- Proven track record of driving pipeline and meetings
- Experience building or scaling a field marketing function
- Strong collaboration skills with SDR and Sales teams
- Hands-on experience planning and executing trade shows, roadshows, and multi-city events
- Proficiency with Salesforce, HubSpot, or equivalent CRM/marketing platforms
- Comfort with attribution reporting and pipeline analytics
- Excellent project management skills
- Experience managing field marketing budgets and ROI reporting
Responsibilities
- Own the annual field marketing calendar, budget, and program roadmap
- Design and execute a multi-format events program spanning trade shows, roadshows, community events, and partner activations
- Set and own field marketing targets for meetings booked and pipeline generated
- Own the full event lifecycle from pre-show outreach through post-show follow-up
- Design integrated event campaigns connecting in-person and digital touchpoints
- Partner with SDR team and Account Executives on target accounts and outreach
- Execute at key in-person events across North America (~3-4 times per year)
- Partner with Revenue Operations for Salesforce attribution and reporting
- Manage event logistics, vendor management, and budget reconciliation
- Manage the swag and merchandise program
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