CRM Marketing Manager
New
A
AlgaeCalHealth and Supplements
Vancouver, British Columbia, Canada. Toronto, Ontario, CanadaFull-TimeManager
SalaryUp to 120,000 USD per year
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Job Details
- Experience
- 3+ years
- Required Skills
- Project ManagementData analytics
Requirements
- Experience leading or managing a small team.
- 3+ years of experience in email and database marketing.
- Proven track record in developing and analyzing automated customer journeys.
- 3+ years of experience in marketing automation platforms (Braze, Klaviyo, SFMC).
- Familiarity with CRM platforms like Salesforce.
- Direct response marketing experience.
- Understanding of rewards, subscription programs, and loyalty funnels.
- Data-driven with strong analytical and presentation skills.
- Strong project management and organization skills.
Responsibilities
- Lead, coach, and develop the marketing team.
- Create and manage automated campaigns across email, SMS, and push notifications.
- Improve communication personalization and timing.
- Build segmentation models using data and customer insights.
- Scale customer journeys in platforms like SFMC, Klaviyo, or Braze.
- Optimize marketing automation performance through testing and iteration.
- Oversee email design and messaging best practices.
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