Own client relationship by building rapport, demonstrating transparency, and delivering results. Develop strategic growth plans and execute them. Measure strategy efficacy through regular reporting and analysis. Identify incremental sales opportunities for clients. Develop annual budget recommendations and allocate funds. Develop an annual marketing calendar incorporating key drive periods and launches. Leverage Pacvue technology for budget management and client communication. Prepare weekly and monthly performance reports, analyze trends, and perform competitive benchmarking. Maximize retailer share, revenue, and profitability for clients. Create strategic retail media plans for new product launches. Act as an Amazon DSP expert and potentially train internal teams. Report, analyze, and communicate with Pacvue and client management teams.