Regional Marketing Manager, NAM North-Central

Bachelor's degree in Marketing, Business, or a related field. 5+ years of experience in B2B marketing, with a focus on regional or field marketing. Proven experience developing and executing market-specific strategies in the North-Central region. Proficiency in utilizing a major Marketing Automation Platform (e.g., Marketo, HubSpot) and a CRM tool (e.g., Salesforce).

Develop and implement a data-driven regional marketing plan for North-Central to meet pipeline and revenue targets. Execute digital campaigns, regional events, webinars, and account-based marketing (ABM) initiatives. Track and measure campaign ROI using marketing automation and CRM data, providing KPI reports. Align and enable the regional sales team by creating localized collateral, presentations, and outreach templates, and co-marketing with channel partners.