Associate Lifecycle Marketing Manager

3+ years of lifecycle marketing experience or similar. Experience in a major Email Service Provider (ESP) – Iterable is a big plus. Solid foundation of collaborating with a variety of teams in a fast-paced tech-focused environment. Familiarity with HTML, CSS, Javascript. Solid understanding of key marketing metrics and ownership of campaign analysis.

Create personalized programs/campaigns to drive acquisition and engagement. Manage lifecycle marketing functions including creative brief, messaging, audience segmentation, and quality assurance. Own end-to-end campaign analysis to inform future strategy. Communicate project updates and campaign performance with leadership. Conceptualize and own experimentation strategy for acquisition and engagement. Build rapport with internal stakeholders to ensure relevant and on-brand communications.