Senior Events Marketing Manager

3-5+ years of experience in event marketing, field marketing, or experiential marketing. Demonstrated success planning and executing hosted and sponsored events across multiple regions or market segments. Strong understanding of event operations including budgeting, vendor management, contract negotiation, and onsite execution. Experience partnering with Sales, Product Marketing, and cross-functional stakeholders. Proven ability to measure event performance and report on ROI, pipeline influence, and attendee engagement. Strong project management skills with ability to manage multiple events simultaneously under tight timelines. Excellent communication, organization, and relationship-building skills. Ability to think strategically while executing with precision and attention to detail. Experience with event tools, project management platforms, and CRM systems (e.g., Salesforce, HubSpot, Trello, or Asana). Comfort working in a fast-paced environment with shifting priorities and cross-functional dependencies.

Drive event strategy for NAMER and EMEA Enterprise teams. Lead execution of hosted and sponsored events. Own end-to-end execution of Client Advisory Board (CAB) events. Partner with Sales to plan and deliver client-focused events. Support large-scale brand initiatives like the annual user conference. Track and report event performance and ROI. Oversee full event strategy from registration to post-event lead nurtures. Manage multiple events simultaneously, remotely coordinating on-site logistics for key events. Travel within Canada or the United States approximately twice per quarter.