Senior Marketing Events Manager

5-7 years of experience in field or event marketing, preferably in B2B SaaS or nonprofit technology. Proven track record of executing events that influence pipeline and build brand equity. Deep understanding of the event lifecycle—from strategy and logistics to content and measurement. Strong collaboration skills and experience working closely with Sales, Customer Success, and cross-functional teams. Creative, agile, and highly organized, with exceptional time management. Experience with Salesforce, ClickUp, Swoogo, and/or other event management tools. Comfortable working with distributed teams and traveling up to 35% of the time. Bachelor's degree preferred, ideally in Marketing, Communications, or a related field.

Identify and prioritize industry events aligned with business goals. Develop a strategic event calendar to drive pipeline, retention, and brand awareness. Create integrated, localized events that deliver ROI and brand impact. Develop creative, high-quality event concepts and lead end-to-end event logistics. Ensure brand consistency across all experiences. Partner with stakeholders to host roundtables, meetups, and forums. Define and track KPIs, report on event impact, and refine strategy. Act as the connective tissue between Marketing, Sales, and Product. Lead cross-functional project management to maintain alignment. Share field insights to guide messaging and product strategy. Support GoFundMe’s annual flagship event, Collaborative.