- Establish and cultivate day-to-day relationships with clients.
- Present and defend agency strategic and tactical recommendations.
- Contribute to the development of marketing strategy, communications plans, and media plans.
- Foster partnerships between internal departments.
- Guide Account Executives by setting clear goals and providing timely feedback.
- Supervise job budget preparation and approve internal allocations.
- Ensure tactics are strategically executed in alignment with client objectives.
- Represent the account team to agency leadership in creative and planning.
Account ManagementBudget management