Manage and grow a portfolio of existing partners. Track partner performance across key KPIs and collaborate on marketing optimizations. Support the setup and ongoing management of BetterHelp’s partnership account on Impact.com. Conduct full-funnel analysis of partner campaigns. Prepare and deliver regular performance reports and recommendations. Negotiate affiliate CPAs, budgets, and campaign terms. Maintain strong, proactive communication with partners. Support the development and ongoing refresh of affiliate creative assets. Support the development of new partnership opportunities. Collaborate cross-functionally with Marketing, Creative, Data, Product, and Legal/Compliance.