44506538396 - E-commerce Media Buyer
Company:Activate Talent
Location:Philippines, India, Mexico, Brazil, CST
Languages:English
Seniority level:Lead, 5+ years
Experience:5+ years
Skills:
Google AnalyticsDigital MarketingA/B testing
Requirements:
5+ years of experience in paid social media buying (Meta & TikTok required) Proven success scaling DTC e-commerce brands profitably Strong analytical skills: GA4, UTMs, attribution modeling Ability to lead both high-level strategy and hands-on execution Experience in the wellness, supplements, or lifestyle space (Nice-to-Have) Experience mentoring or training junior team members (Nice-to-Have)
Responsibilities:
Lead end-to-end strategy and execution for paid social campaigns (Meta, TikTok, etc.) Provide strategic guidance on creatives, audience targeting, and budget allocation Implement advanced testing methodologies (audience segmentation, bidding, and creatives) Mentor team members on media buying best practices Deliver weekly performance reviews with actionable insights and strategic recommendations Stay ahead of emerging ad technologies, platform changes, and market trends
