VA - E-Commerce

3-5+ years experience managing a DTC e-commerce store, preferably on Shopify Plus. Strong grasp of the Shopify admin panel and its app ecosystem (Klaviyo, Recharge, etc.). Analytical mindset with experience in Google Analytics, GA4, or similar tools. Working knowledge of basic HTML/CSS and familiarity with Shopify themes and Liquid. Experience collaborating cross-functionally with design, CX, marketing, and operations teams. Highly organized, detail-oriented, and responsive to fast-paced business needs.

Manage day-to-day Shopify store operations (product uploads, pricing, inventory). Ensure site functionality (QA, load speed, checkout flows). Coordinate with design/dev for landing pages and A/B testing. Analyze website performance using Google Analytics, Shopify Analytics, heatmaps. Track KPIs (CVR, AOV, bounce rate, cart abandonment, LTV). Monitor and troubleshoot sales dips or technical issues. Plan and execute product launches, bundles, and promotions. Update product descriptions, images, and merchandising. Collaborate with marketing and creative teams on campaigns. Manage third-party app integrations (Klaviyo, AfterShip, Loox, Gorgias). Ensure Shopify apps and backend logic function correctly. Partner with operations for accurate fulfillment, shipping, and inventory. Support customer service with product/system questions.