Growth Marketing Manager

5+ years of experience in B2B growth marketing or similar role, preferably in SaaS. Strong analytical skills and experience with data-driven decision making. Excellent communication and presentation skills. Proficiency in marketing automation platforms (e.g., ActiveCampaign) and CRM systems (e.g., Salesforce). Experience working at a high-growth, early-stage startup. Track record of success driving clever and efficient growth marketing strategies. Familiarity with SQL or data analytics tools.

Own execution of growth marketing strategies and campaigns to drive leads, pipeline, and revenue. Build and manage reporting frameworks to track performance across the funnel. Monitor key metrics like CAC payback, lead-to-close conversion, and channel efficiency. Deliver data-driven insights to refine audience targeting, creative strategy, and channel mix. Collaborate with Sales, Product, and RevOps teams to improve overall performance. Run structured experiments to validate hypotheses and uncover growth opportunities. Evaluate and implement marketing tools and technologies. Stay on top of industry trends and competitive insights.