Media Buyer
S
SmartFinancialInsurance technology
United States
Salary60000 - 90000 USD per year
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Job Details
- Languages
- English
- Required Skills
- Data AnalysisGoogle AnalyticsGoCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelNegotiation
Requirements
- Demonstrated success launching and managing profitable lead generation campaigns.
- Strong negotiation ability for efficient campaign results.
- Highly analytical with skills to structure data and uncover insights.
- Deep hands-on experience across various marketing channels.
- Familiarity with third-party CPC, CPL, and CPM platforms is a plus.
- Excellent communication and organizational skills.
- Currently managing at-scale financial services lead generation campaigns.
Responsibilities
- Develop, manage, and optimize successful/profitable marketing campaigns targeting CPA goals.
- Uncover campaign scale and profit drivers.
- Work with our analytics team to structure data for optimization.
- Manage communications between technical and creative teams.
- Analyze reporting and partner insights for strategic improvements.
- Research and test new marketing channels.
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