Applyđź“Ť Philippines
🧠Full-Time
🔍 Marketing
- 4 years of relevant work experience in marketing with an omnichannel or direct-to-consumer onsite organisation, managing the ecommerce website, preferably in a fast-paced environment or global context
- Relevant degree in business, marketing communications or other relevant fields
- Solid hands-on experience on how to plan an end-to-end marketing rollout on the website for new campaigns
- Able to make data-informed decisions for a marketing plan, comfortable with reading data and turning insights into operational, effective and impactful campaign execution
- Proficient in basic copywriting
- Familiar and comfortable working with e-commerce backend / digital touchpoints – website, 3rd party page tools will be ideal
- Excellent communication and collaboration skills, with the ability to work effectively across diverse teams and stakeholders.
- Develop and execute onsite strategies to increase sales and improve customer retention
- Balance between brand messaging communications and commercial driven messaging onsite to ensure cohesiveness
- Partner cross-functional teams to create globally impactful 360-deg experiences for customers
- Drive onsite experience that is in line with the global marketing calendar
- Roll out global changes across all markets with operational excellence and consistency
- Develop and implement effective sorting algorithms onsite aligned with merchandising to increase conversion rate
- Optimize and test different website elements for conversion rate improvements e.g. site navigation, recommendations, reviews, landing pages etc.
- Analyze data to identify and action on opportunities Generate weekly reports on key performance metrics to drive conversations and actions to the wider teams
- Lead and develop a high performing team
- Engage globally distributed team team through weekly syncs and team bonding activities
Project ManagementData AnalysisGoogle AnalyticsCommunication SkillsAnalytical SkillsCollaborationSEOReportingData visualizationMarketingTeam managementStakeholder managementStrategic thinkingDigital MarketingData modelingData analyticsCustomer SuccessA/B testing
Posted 26 days ago
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