Outbound Marketing Development Representative
New
T
ThoropassCompliance Software
United StatesFull-TimeMiddle
Salary$70,000 base salary, variable compensation, and equity
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Job Details
- Experience
- 1–3 years
- Required Skills
- SalesforceSaaSHubSpot
Requirements
- 1–3 years of SDR, BDR, sales, demand generation, or outbound prospecting experience.
- 2+ years of marketing campaign collaboration experience.
- Strong written and verbal communication skills.
- Proficiency in cold calling, personalized email outreach, and LinkedIn engagement.
- Ability to quickly understand prospect pain points and connect them to relevant solutions.
- Highly organized and disciplined about follow-up, data hygiene, and activity tracking.
- Comfortable working in a fast-moving, action-oriented environment.
- Strong curiosity, coachability, and willingness to test new messaging and outreach approaches.
Responsibilities
- Proactively prospect into target accounts using email, phone, LinkedIn, video, and other outbound channels.
- Identify and engage potential buyers, including security, compliance, IT, finance, and executive stakeholders.
- Research accounts to understand company size, industry, compliance needs, current audit activity, and potential business pain.
- Build personalized outreach based on relevant triggers, such as upcoming audits, new frameworks, customer requirements, growth, funding, or regulatory pressure.
- Schedule qualified meetings directly on Account Executive calendars.
- Follow up consistently with prospects through structured sequences and personalized one-to-one outreach.
- Partner closely with Account Executives to align on target accounts, qualification criteria, messaging, and meeting quality.
- Maintain accurate lead, contact, account, activity, and opportunity data in HubSpot.
- Surface common objections, competitor mentions, buyer pain points, and messaging insights to Sales and Marketing leadership.
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