Senior Content Marketing Manager
New
A
ApplauseB2B SaaS
United States. Utah, United StatesFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- SEO
Requirements
- 5+ years of experience in content marketing for a US-based B2B SaaS or Home Services company
- Incredible content writing & editing chops
- Multi-disciplinary skillset in writing, video, and design
- Ability to adapt and find creative solutions to unforeseen challenges
- Strong work ethic and discipline
- Effective in a remote setup with a stable 50+ Mbps internet connection
Responsibilities
- Own the content calendar from beginning to end, including quarterly editorial planning
- Plan, organize, execute, and publish content at a rapid pace to support all company initiatives
- Work with our creative team to execute best-in-class digital assets (videos, case studies, ebooks, etc.) for use in demand generation campaigns, sales enablement, and event strategies
- Conduct primary and secondary research and synthesize data into compelling content deliverables
- Define and execute Applause’s thought leadership strategy
- Be the driving force behind audience personas, research, and topic selection
- Cultivate an on-demand team of freelancers & agencies, manage all relationships and deadlines
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