Lifecycle Marketing Senior Specialist

New

UN/COMMONDTC Ecommerce Agency

Mexico. Philippines. Dominican Republic. Ecuador. Argentina. PanamaFull-TimeSenior

Salary not disclosed

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Job Details

5 to 7 years of experience leading lifecycle and retention marketing programs for DTC ecommerce brands.
Minimum of 4 years of advanced, hands-on experience using Klaviyo.
Agency experience managing multiple client accounts.
Proven ability to translate marketing performance into strategic business recommendations.
Experience developing lifecycle marketing strategies across email, SMS, CRM, customer journeys, segmentation, automation, personalization, and loyalty programs.
Experience working with Shopify or Shopify Plus ecommerce brands.
Strong understanding of lifecycle marketing analytics, reporting, A/B testing, experimentation, and optimization.
Excellent client-facing communication, presentation, and relationship management skills.
Strong organizational and project management skills.
Bachelor's degree or equivalent professional experience.
Fluent in English for all application materials, interviews, and communications.

Own lifecycle marketing strategy for a portfolio of ecommerce clients.
Develop strategic roadmaps aligned with client objectives and growth goals.
Build lifecycle strategies across email, SMS, CRM, customer journeys, segmentation, personalization, and loyalty programs.
Serve as the primary strategic advisor for assigned client accounts.
Lead client meetings, quarterly business reviews, and executive presentations.
Analyze performance data to identify trends, opportunities, and risks.
Translate data into strategic recommendations to improve marketing effectiveness.
Collaborate with creative, design, development, and project management teams.

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