- Build, test, schedule, and send email, SMS, and app push campaigns in Klaviyo across all programs.
- Write clear, on-brand emails, reminders, event updates, and reusable templates—including welcome series for Artist & Event Services.
- Rigorously proofread copy, verify merge fields and active links, and double-check audience segmentation before launch.
- Act as the main point of contact for road teams outside standard business hours, drafting and deploying urgent email or SMS alerts for day-of-show changes or weather updates.
- Monitor Klaviyo for hard bounces, invalid addresses, suppressions, and unsubscribe compliance, flagging recurring data issues to program teams.
- Field outreach requests from Program Managers, Operations, and Ticketing, keeping requesting teams updated on send timelines and campaign status.
- Track send volumes, turnaround times, and performance metrics while constantly looking for ways to streamline drafting and QA workflows.
Data AnalysisAsana