Chief Marketing Officer

New
T
TestlioB2B SaaS / QA
REMOTE in the United States or CanadaFull-TimeExecutive
Salary not disclosed
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Job Details

Experience
10+ years of progressive marketing experience within B2B SaaS, DevOps, or technical software ecosystems
Required Skills
SalesforceCI/CDDevOpsHubSpot

Requirements

  • 10+ years of progressive marketing experience within B2B SaaS, DevOps, or technical software ecosystems, including executive management roles.
  • Proven track record of scaling an investor-backed, B2B software organization past $40M ARR up to $100M+ ARR.
  • Masterful understanding of enterprise pipeline mechanics, account-based marketing frameworks, and sales-marketing conversion funnels.
  • Direct experience orchestrating advanced martech stacks, attribution software, intent data platforms, and AI-enabled tools (e.g., Salesforce, HubSpot, 6sense, or Bombora).
  • Proven ability to embed AI into marketing workflows for content, experimentation, and customer insight.
  • Practical knowledge of software delivery models, CI/CD, or modern software testing landscapes.
  • Deep expertise managing million-dollar budgets, projecting customer lifetime value (LTV), and minimizing customer acquisition costs (CAC).
  • Strategic vision with ability to connect high-level commercial strategies to actionable campaigns.
  • Strong cross-functional collaboration skills with sales, product, and delivery units.
  • Data-fluent communicator capable of translating analytics into impact for boards and partners.

Responsibilities

  • Define and lead the global marketing strategy across brand, demand generation, product marketing, customer marketing, partner marketing, and marketing operations.
  • Design and scale a data-driven demand generation engine utilizing ABM, multi-channel orchestration, and predictive insights.
  • Lead product marketing to communicate technical value propositions to CTOs, VPs of Engineering, and QA leaders.
  • Build global brand awareness and establish category authority in crowdsourced software testing.
  • Hire, mentor, and scale a high-performing global marketing team.
  • Partner with sales and revenue operations to implement tracking, lead scoring, and optimized attribution.
  • Manage the global marketing budget, ensure capital-efficient resource allocation, and deliver growth forecasts to the executive board.
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