Director, Demand Generation
New
P
ProsciChange management training
This is a remote role and we are open to considering candidates in both US and Canada.Full-TimeDirector
Salary$150,000 - $190,000 USD is the projected range of annual base salary for this role depending on the candidate’s overall qualifications and experience. This role is eligible for inclusion in our bonus program.
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Job Details
- Experience
- 10+ years of progressive B2B marketing experience. 5+ years leading demand generation, growth marketing, or revenue-focused marketing teams.
- Required Skills
- SalesforceCRMHubSpot
Requirements
- 10+ years of progressive B2B marketing experience.
- 5+ years leading demand generation, growth marketing, or revenue-focused marketing teams.
- Experience supporting both digital/self-service and enterprise sales motions.
- Proven track record of driving qualified pipeline growth in a B2B environment.
- Strong understanding of marketing automation, CRM systems, and modern demand generation practices.
- Experience partnering closely with Sales and RevOps teams.
- Proficiency with HubSpot and Salesforce platforms.
- Strong analytical, strategic, and business acumen.
- Ability to travel 4-5 times per year for team meetings and company events.
Responsibilities
- Develop quarterly and annual demand generation plans aligned with business and marketing objectives.
- Develop and execute a global ABM strategy in partnership with RevOps.
- Manage campaign calendars, priorities, and resource alignment across marketing functions.
- Partner with Sales and RevOps to support enterprise growth, account-based programs, and pipeline acceleration.
- Drive demand generation for public programs and digital offerings, improving lead-to-customer conversion.
- Serve as the central orchestrator for integrated conversion marketing campaigns across all marketing and sales functions.
- Lead, coach, and develop a demand generation team of 2-4 employees.
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