Sr Product Marketing Manager
New
Remote-first work environment across the United States and Canada.Full-TimeSenior
Salary$150,000 – $200,000, depending on experience and location.
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Job Details
- Required Skills
- Artificial IntelligenceSaaS
Requirements
- Experience in product marketing, ideally within construction technology, built-world software, or SaaS.
- Ability to understand and translate customer workflows and industry challenges into compelling narratives.
- Experience working closely with product managers and engineers to influence direction.
- Proven track record managing successful product or feature launches.
- Strong competitive analysis skills with ability to drive actionable strategies.
- Excellent writing and communication skills to simplify complex technical concepts.
- Experience creating sales enablement materials.
- Ability to own execution independently from strategy through measurement.
- Analytical mindset for defining goals and tracking performance.
- Ability to position AI-powered products focused on real customer value.
- Nice-to-have: Experience marketing to general contractors or project owners.
- Nice-to-have: Familiarity with construction scheduling workflows or tools like Primavera P6 and Microsoft Project.
Responsibilities
- Partner with product management and engineering teams throughout the product lifecycle to integrate market insights into feature development.
- Define positioning, messaging, and go-to-market strategies for new products.
- Lead end-to-end product launches including communications, documentation, and collateral.
- Develop strategies to increase product adoption and engagement through the customer journey.
- Own competitive intelligence initiatives and turn insights into actionable sales strategies.
- Create sales enablement materials such as battle cards, demo narratives, and training resources.
- Maintain consistent product messaging across all customer touchpoints.
- Collaborate on pricing, packaging, and broader product strategy.
- Measure product marketing performance and iterate on strategies based on results.
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