Lead Generation & Nurture Specialist

New
Must be a Filipino citizen currently residing in the Philippines.Full-TimeMiddle
Salary not disclosed
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Job Details

Languages
English
Required Skills
Data AnalysisGoogle Workspace

Requirements

  • Proven experience in lead generation, lead nurturing, CRM management, or a related marketing operations role.
  • Strong understanding of Meta Ads performance analysis and key digital marketing metrics.
  • Hands-on experience using GoHighLevel (GHL) for CRM management, automation, and lead nurturing.
  • Experience with email marketing, SMS campaigns, and marketing automation workflows.
  • Proficiency with Google Drive and Google Workspace tools.
  • Excellent written and verbal English communication skills.
  • Strong analytical and problem-solving abilities with a data-driven approach.
  • Highly organized, detail-oriented, and capable of managing multiple priorities independently.
  • Stable internet connection of at least 25 Mbps–50 Mbps.
  • Updated computer system running Windows 10 or later, or macOS Monterey (12.0) or later.
  • Quiet workspace with a reliable headset and webcam.
  • Backup solution available for power outages or internet disruptions.

Responsibilities

  • Analyze Meta Ads performance metrics like CPL, CTR, and LTV to identify optimization opportunities.
  • Manage inbound lead nurturing processes within the CRM to guide prospects toward booking appointments.
  • Contact new leads promptly after inquiry submission to maximize engagement and conversions.
  • Build, optimize, and maintain SMS and email automation workflows for various prospect and client touchpoints.
  • Create and refine email nurture sequences to strengthen client engagement and retention.
  • Develop SMS campaigns for promotions, announcements, and client communication.
  • Monitor marketing performance and recommend improvements to lead generation strategies.
  • Maintain accurate CRM records and collaborate with internal teams to improve processes.
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