Senior Product Manager, AdTech Identity Graph

New

United StatesFull-TimeSenior

SalaryUSD 143000 - 155000 / year

Apply NowOpens the employer's application page

Job Details

Experience: 5+ years of strong consumer marketing experience; 3+ years of experience in a Product Manager role
Required Skills: Product Management

Bachelor's degree or equivalent relevant experience required.
5+ years of strong consumer marketing experience with an understanding of the adtech/martech ecosystem.
3+ years of experience in a Product Manager role.
Hands-on experience with identity graphs used for online and offline marketing and advertising.
Ability to formulate ways to overcome obstacles and own the path forward on both existing and new products.
Experience explaining complex concepts in simple terms to a variety of internal and external audiences.
Willingness to participate in minimal travel required depending on your work location.

Oversee all downstream uses of graph products, both internal and external, to ensure maximum performance against all use cases.
Convert needs into requirements for the ongoing build and maintenance of our online and offline identity graphs.
Work with product owners and technical development teams to guide the delivery of product roadmaps for new graph products and enhancements.
Monitor performance metrics of our graph products and lead opportunities to improve performance metrics.
Oversee privacy and data governance requirements for all graph products and derivatives.
Engage with data partners to improve data supply networks and ensure upstream data quality.
Guide improvement projects by partnering with the Experian strategy, data science and development teams to test new MVPs that solve market problems.
Implement the defined future state plans and strategies for building our graphs.
Participate in trade association working groups within the data-driven marketing ecosystem (ie: NAI, IAB)

View Full Description & ApplyYou'll be redirected to the employer's site