Associate Director, Paid Search

Z
Zeta GlobalMarketing Technology
Remote - USFull-TimeDirector
Salary80,000 - 120,000 USD per year
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Job Details

Experience
5+ years
Required Skills
Budget management

Requirements

  • 5+ years of relevant paid search experience.
  • Hands-on experience in managing monthly campaign budgets of $500k+.
  • Proficiency in Google Ads.
  • Proficiency in Google Ads Editor.
  • Proficiency in Microsoft Ads.
  • Proficiency in SA360.
  • Meticulous attention to detail.
  • Experience with GA4 (preferred).
  • Experience with Shopping, Vehicle Ads, and Performance Max campaigns (preferred).
  • Google Ads and Microsoft Ads certification (preferred).

Responsibilities

  • Serve as the primary client contact for paid search strategy and performance discussions.
  • Develop and present strategic roadmaps, testing plans, and growth opportunities tailored to client goals.
  • Oversee end-to-end execution of paid search campaigns, including account setup, budget pacing, optimization, and reporting.
  • Actively manage campaigns and monitor performance across Google Ads, Google Ads Editor, Microsoft Ads, and SA360.
  • Establish testing frameworks and innovation pipelines to continuously improve results.
  • Deliver clear, data-driven performance reports and insights to clients.
  • Provide mentorship and guidance to junior team members.
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80,000 - 120,000 USD per year
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