Associate Director, Paid Search
Z
Zeta GlobalMarketing Technology
Remote - USFull-TimeDirector
Salary80,000 - 120,000 USD per year
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Job Details
- Experience
- 5+ years
- Required Skills
- Budget management
Requirements
- 5+ years of relevant paid search experience.
- Hands-on experience in managing monthly campaign budgets of $500k+.
- Proficiency in Google Ads.
- Proficiency in Google Ads Editor.
- Proficiency in Microsoft Ads.
- Proficiency in SA360.
- Meticulous attention to detail.
- Experience with GA4 (preferred).
- Experience with Shopping, Vehicle Ads, and Performance Max campaigns (preferred).
- Google Ads and Microsoft Ads certification (preferred).
Responsibilities
- Serve as the primary client contact for paid search strategy and performance discussions.
- Develop and present strategic roadmaps, testing plans, and growth opportunities tailored to client goals.
- Oversee end-to-end execution of paid search campaigns, including account setup, budget pacing, optimization, and reporting.
- Actively manage campaigns and monitor performance across Google Ads, Google Ads Editor, Microsoft Ads, and SA360.
- Establish testing frameworks and innovation pipelines to continuously improve results.
- Deliver clear, data-driven performance reports and insights to clients.
- Provide mentorship and guidance to junior team members.
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