Lifecycle Operations Manager
New
Ō
ŌuraHealth Technology
Remote - United StatesFull-TimeManager
SalaryRegion 1: $143,650 - $169,000; Region 2: $130,050 - $153,000; Region 3: $117,300 - $138,000
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Job Details
- Experience
- 8+ years
- Required Skills
- HTMLData modelingA/B testing
Requirements
- 8+ years of deep experience in lifecycle or CRM operations.
- Proven track record of scaling CRM/MarTech platforms like Braze for millions of active users.
- Hands-on experience with a marketing automation platform configuring personalized journeys.
- Solid understanding of experiment design, including control vs test groups and holdouts.
- Experience partnering with data and engineering teams on integrations and complex data models.
- Ability to manage multiple initiatives and cross-functional partners in parallel.
- Excellent problem-solving and debugging skills.
- Technical proficiency with HTML and templating logic, such as Liquid.
Responsibilities
- Define and own the technical roadmap for the lifecycle tooling ecosystem, ensuring data stability and governance.
- Lead cross-functional efforts to define and maintain source-of-truth lifecycle data models.
- Drive operational efficiency by architecting AI-driven automation workflows and internal tooling.
- Collaborate with lifecycle marketers to systematize journey designs into robust, testable flows in Braze.
- Operationalize A/B and multivariate tests including audience configuration, randomization, and holdouts.
- Partner with Analytics to define experiment frameworks and manage reporting requirements for journey health and performance.
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