Paid Media Ops Specialist
New
Z
ZipdevDigital Marketing
Colombia. Mexico. Argentina. HondurasFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- Data AnalysisMicrosoft Excel
Requirements
- 3+ years of hands-on experience managing Google Ads and/or LinkedIn Ads campaigns with budgets of $10K+ per month.
- Bachelor's degree in Science, Mathematics, Engineering, Marketing, or a related field.
- Strong expertise in Google Ads products (Search, Display, Performance Max, YouTube) and LinkedIn Ads.
- Experience using automation tools such as Google Ads Scripts, Zapier, or similar solutions.
- Strong understanding of AI tools for research, writing, strategy, data analysis, and productivity.
- Advanced conversion tracking experience using Google Tag Manager.
- Experience building and managing dashboards in Looker Studio and using Supermetrics.
- Strong analytical skills with advanced Excel proficiency (Pivot Tables, VLOOKUPs, charts, reporting).
- Excellent verbal and written communication skills.
- Highly organized, process-driven, and able to manage multiple projects independently.
- Proven track record of driving measurable Paid Media results.
Responsibilities
- Manage and optimize Paid Media campaigns across Google Ads and LinkedIn Ads.
- Analyze campaign performance, identify opportunities, and implement strategies to improve results and ROI.
- Set up, audit, and maintain conversion tracking using Google Tag Manager.
- Build, maintain, and analyze dashboards in Looker Studio using Supermetrics.
- Leverage AI tools for research, strategy, and productivity.
- Monitor campaign data and provide performance recommendations.
- Collaborate with clients and internal teams via video calls and Slack.
- Manage multiple projects and client deliverables.
- Identify automation opportunities using Google Ads Scripts and Zapier.
- Stay updated on Paid Media trends and best practices.
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