- Develop, manage, and optimise multi-channel marketing campaigns from brief through to execution and reporting
- Own and drive social media strategy across organic and paid channels, ensuring consistent brand voice and audience engagement
- Plan and manage paid media campaigns across platforms such as Meta, Google, LinkedIn, and TikTok
- Analyse campaign performance data and generate actionable insights to continuously improve ROI
- Collaborate cross-functionally with design, content, and sales teams to ensure cohesive marketing execution
- Manage marketing calendars, budgets, and timelines with a high level of organisation and accountability
- Stay current with digital marketing trends, platform updates, and competitive activity
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