Senior Member Marketing Associate
H
Hello HeartDigital Health
Remote USFull-TimeSenior
Salary90,000 - 115,000 USD per year
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Job Details
- Experience
- 4+ years
- Required Skills
- Project ManagementQASalesforceData analyticsA/B testingAsana
Requirements
- 4+ years of marketing experience, ideally in a high-volume or regulated industry
- Experience running email campaigns with high accuracy.
- Deep comfort with tools and data: Iterable or similar ESPs, Salesforce, Asana, and audience segmentation logic
- Proven ability to create and maintain operational workflows, QA processes, and documentation
- Strong project management skills; able to juggle multiple timelines and stakeholders at once
- Analytical mindset with a bias for systematic problem-solving
- Experience with direct mail is preferred
- Familiarity with digital health, benefits, or SaaS is a plus
Responsibilities
- Translate enrollment strategy into effective campaign execution by operationalizing messaging, coordinating cross-functional inputs, and driving structured optimization across Direct Mail and Email.
- Lead email mail operations end-to-end: build templates, manage audience lists and targeting logic, oversee timelines, and perform QA.
- Leverage AI tools and agents to improve campaign execution, content development, campaign performance insights, and day-to-day operational efficiency while maintaining high standards for quality and accuracy.
- Plan, execute, and manage A/B tests end-to-end, synthesizing results to translate findings into clear, actionable recommendations that inform product and business decisions.
- Support the setup, execution, and quality assurance of marketing campaigns using tools such as Iterable, Salesforce, and Asana.
- Implement process improvements and automation to reduce manual work and increase execution speed.
- Partner cross-functionally to align campaign execution with client requirements, data needs, and compliance standards.
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