Digital Marketing Manager
New
W
Welbehealth Non Sponsored BoardHealthcare
Remote, USAFull-TimeManager
Salary109,240.54 - 144,197.5 USD per year
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Job Details
- Experience
- Minimum of three (3) years of experience in digital marketing
- Required Skills
- QA AutomationSalesforceGoogle AnalyticsSEOHubSpot
Requirements
- Bachelor’s degree or higher preferred
- Minimum of 3 years of digital marketing experience
- Experience in healthcare or highly regulated environments strongly desired
- Minimum of 2 years of experience building AI automations
- Deep experience with Google Ads, Google Analytics, and Microsoft Ad Center
- Knowledge of Meta advertising best practices and paid social management
- Experience managing at least $100K/month in paid media spend
- Hubspot or similar enterprise marketing automation platform experience
- Familiarity with Salesforce CRM and reporting
Responsibilities
- Plan, build, and manage SEM/PPC campaigns through Google Search and Bing
- Manage connected TV (CTV) campaigns
- Integrate AI tools across marketing for analytics and content production
- Drive upper and lower funnel results through social media advertising
- Manage omnichannel campaign spend and report on metrics
- Support website development and landing page testing
- Develop and execute SEO strategies
- Maintain email nurture streams using marketing automation
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