Senior Account Based Marketing (ABM) Manager

5+ years of experience in B2B SaaS marketing, ABM, demand gen, or enterprise GTM roles. Demonstrated ability to thrive in a fast-paced, agile environment. Experience working cross-functionally with Sales, Product Marketing, and Demand Gen teams. Exceptional organizational and project management skills. Excellent communication skills. Familiarity with Salesforce preferred.

Own end-to-end execution of ABM programs for enterprise accounts. Drive advisor adoption through multi-channel outbound campaigns and personalized messaging. Maintain ABM schedule and calendar for enterprise launches. Drive cross-functional alignment with Sales, Product Marketing, and Demand Gen. Partner with Sales and Account Managers to coordinate enterprise rollouts. Standardize ABM playbooks, messaging frameworks, and campaign assets. Track adoption metrics and campaign performance for optimization. Align ABM campaigns with Product Marketing for accurate messaging.