Senior Performance Marketing Manager - ABM
118575 - 153450 CAD per year
Company:Samsara
Location:United States, Canada
Languages:English
Seniority level:Senior, 5+ years
Experience:5+ years
Skills:
Data AnalysisGoogle AnalyticsJiraCross-functional Team LeadershipData visualizationLead GenerationDigital MarketingConfluenceA/B testingStrategic thinkingCRM
Requirements:
5+ years of hands-on performance marketing experience 3+ years dedicated to building and executing ABM programs Skilled in building campaigns and ads directly in platform-native tools (e.g., Rollworks, 6sense, Influ2, Meta, LinkedIn, etc.) Experience with intent signal providers and AI ABM tools Results-oriented and data-driven Proven ability to build ABM strategies from the ground up Strong interpersonal and communication skills High level of ownership and accountability Experience in B2B marketing executing and strategizing paid media campaigns Proactive self-starter who identifies opportunities for Marketing to drive business growth Bachelor's Degree
Responsibilities:
Lead and scale digital ABM strategies end-to-end Collaborate closely with Sales to align on account priorities Experiment with new channels to uncover new growth frontiers Own end-to-end campaign strategy and execution Leverage performance data to inform audience segmentation, creative development, and bidding approaches Analyze and present campaign results, implementing recommendations to optimize performance Partner with various marketing and Sales teams to create integrated campaigns
