4–6 years of experience in content marketing, brand storytelling, or a related role for B2B Saas companies. Event industry and/or event technology experience preferred. Exceptional writing and editing skills, with a portfolio. Experience creating content across formats (written, social, video). Experience using AI tools to support creative workflows. Strong instincts for voice, tone, and brand consistency. Curiosity and enthusiasm for experimentation. Ability to balance creativity with performance insights. Strong collaboration skills and comfort working cross-functionally. Familiarity with SEO & AEO best practices and content performance metrics.
Responsibilities:
Define brand expression through content on owned channels. Translate company strategy into compelling narratives. Manage day-to-day content strategy for LinkedIn and YouTube. Create platform-native content, including short-form video. Plan and execute webinars. Lead blog content creation and publish long-form content. Own editorial direction and writing for newsletters. Develop hypotheses and launch experiments for content formats. Analyze results and refine content direction.