Stay updated on maritime business and technology. Understand existing customer successes to inform pre-sales. Use and learn the product to support teams and prospects. Attend industry events. Participate in and lead sales discovery and demo sessions. Contribute to demo systems. Create customized solutions and presentations. Map customer pains to product solutions. Communicate with prospective customers using value-based language. Work with Sales, Customer Success, Implementation, and Engineering teams. Assist in preparing sales documentation like SOWs and business cases. Act as a trusted advisor to GTM teams. Identify deals needing support and craft strategies. Partner with Engineering and Product teams. Provide market intelligence to the Product team. Champion the customer across teams. Support customer-facing teams with product best practice guidance. Remove impediments in the pre-sales cycle. Coach sales team members on solutions. Improve sales tooling and demo systems. Measure impact of changes and actions. Quantify contribution to sales activity. Understand customer and industry segmentation.