Execute daily outbound outreach (email, calls, LinkedIn, video messages). Qualify inbound leads quickly and effectively. Research target accounts and decision-makers to personalize messaging. Maintain consistent activity across multiple channels to hit weekly/monthly KPIs. Conduct discovery to understand prospect needs, challenges, and buying intent. Use frameworks like BANT, MEDDIC, or pain-based qualification. Confirm fit and route qualified opportunities to the appropriate sales executive. Book high-quality appointments with decision-makers. Manage calendar invites, confirmations, and follow-ups. Log all activities, notes, and insights in the CRM. Track KPIs such as outreach volume, open rates, response rates, meetings set, and pipeline generated. Provide feedback on lead quality, messaging performance, and market signals. Stay updated on industry trends, buyer behaviors, and competitive landscapes. Surface objections, patterns, and opportunities to the GTM leadership team. Collaborate with marketing to improve campaigns and lead quality. Participate in weekly training and coaching sessions. Provide input to refine scripts, cadences, and outbound strategies. Work directly with leadership to improve the overall sales engine.