Marketing Operations Manager

P
PrivySaaS, Ecommerce
United StatesFull-TimeManager
Salary not disclosed
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Job Details

Languages
English
Experience
3-5+ years
Required Skills
SQLTableauMicrosoft ExcelCRMA/B testing

Requirements

  • 3-5+ years in a marketing operations or revenue operations role, ideally in a fast-paced SaaS or ecommerce tech environment.
  • Strong hands-on experience with marketing automation (HubSpot required), CRM, and reporting tools (Looker, Tableau, or similar).
  • Comfort working with data sets and spreadsheets (SQL a plus but not required).
  • Process-driven mindset with a passion for optimization and scalability.
  • Strong communicator and collaborator—able to partner with GTM, product, and exec stakeholders.
  • Familiarity with multi-channel funnel tracking and attribution models.

Responsibilities

  • Own the marketing tech stack – manage, optimize, and integrate tools like HubSpot.
  • Lead database hygiene & lead flow management – ensure proper tracking, segmentation, and routing of all inbound and outbound leads.
  • Campaign support – partner with demand gen and lifecycle marketing to execute email campaigns, landing pages, and A/B tests.
  • Build reporting infrastructure – create dashboards to track funnel performance, campaign ROI, and attribution insights.
  • Enable better decisions – analyze funnel metrics to identify drop-offs, optimize lead scoring, and recommend process improvements.
  • Be the liaison to Sales Ops – ensure seamless handoff of MQLs and accurate pipeline tracking.
  • Drive operational excellence – implement best practices in tagging, UTM tracking, lead enrichment, and nurture logic.
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