Own full-cycle enterprise sales, from outbound to close, and drive net-new logo acquisition. Build and maintain a 3x–4x qualified pipeline by running a disciplined outbound motion and self-sourcing at least 30 percent of opportunities. Lead a consultative, workflow-driven sales process that uncovers operator pain and maps it to Pallet's use cases. Advance 5–7 enterprise deals to late stage in the first six months while building champions and executive alignment. Build CFO-ready business cases and run structured evaluations: discovery, workflow mapping, pilot scoping, and ROI modeling. Document deal patterns, repeatable use cases, and expansion opportunities to inform GTM strategy.